PALO ALTO, Calif., Dec. 17, 2013 /PRNewswire/ — Spriza, Inc. (OTCQB:SPRZ), today announced it has launched its patent pending lead generation technology, “SPRIZA™“, http://www.sprizacorp.com. SPRIZA™ allows companies and their advertising agencies to quickly and cost-effectively promote brands by attracting a massive targeted audience through contests that are designed specifically for each client. Spriza’s vision is to become the world’s leading social network for group prizes and incentives.
SPRIZA™ taps into the power of shared interests and personal relationships within targeted markets producing traceable and quantifiable results at every stage of the contest. Spriza provides its clients deep, real-time analytics and reporting, through a robust tool that measures marketing and advertising budgets for real time return on investment (“ROI”) analysis and demographic profiling. SPRIZA™ leverages social strategies based on business objectives enabling branders to measure results of marketing efforts.
SPRIZA™ is designed to work with most Social Media engines including Facebook, Twitter and Pinterest and offers full mobile capability to engage popular mobile applications including iPhone, Android, Blackberry and Windows mobile operating systems.
Spriza’s growth model includes attracting and retaining subscribers by providing targeted realtime contests that offer significant prizes to groups of winners – many of whom will know each other. Spriza then expands the number of categories within the contests it offers to keep subscribers returning for more interaction. Spriza expects to attract its clients by targeting advertising agencies, national brand channels, Social Media players, digital publishers, and through international licensing.
Rob Danard, CEO of Spriza, said, “Many corporate leaders in the Social Media sector have established high corporate valuations while struggling to monetize their platforms. Spriza’s SPRIZA™ technology is designed to integrate seamlessly within existing Social Media platforms. We expect to grow our revenues through multiple streams including contest revenue, lead generation, ecommerce conversion and ongoing marketing initiatives.”
Spriza completed its Initial Public Offering and a secondary private placement and its shares currently trade on the OTCQB under the symbol “SPRZ”.
This news release contains “forward-looking statements” as that term is defined in Section 27A of the United States Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, achieving an objective of an annualized sales run rate of one million cases next year. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and the company assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although management believes that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the company’s annual report on Form 10-K for the most recent fiscal year, quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.
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